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< P > R e s e a r c h f o r n e w s o r f e a t u r e s t o r i e s i s v e r y d i f f e r e n t t o a c a d e m i c s t u d y . T i m e l i m i t s o r d e a d l i n e s a r e u s u a l l y m o r e c r i t i c a l a n d t h e d e p t h o f i n f o r m a t i o n r e q u i r e d i s m u c h l e s s . I n j o u r n a l i s m , r e s e a r c h w i l l b e f o r b a c k g r o u n d i n f o r m a t i o n a n d f o r t h e p u r p o s e s o f f i n d i n g p e o p l e y o u c a n i n t e r v i e w f o r e x p e r t c o m m e n t o r a n a l y s i s . T h e s e a r e c a l l e d s o u r c e s . I n n e w s j o u r n a l i s m , a s i n g l e s o u r c e i s o f t e n u s e d i n a n a r t i c l e b u t f e a t u r e w r i t e r s u s e s e v e r a l s o u r c e s . < / P > < P > M o s t o r g a n i s a t i o n s h a v e d e s i g n a t e d e m p l o y e e s w h o d e a l w i t h m e d i a e n q u i r i e s . T h e y a r e u s u a l l y c a l l e d a p r e s s o f f i c e r a n d w o r k i n t h e p r e s s o f f i c e . B u t t h e y m a y b e a m a r k e t i n g p e r s o n o r e v e n s t a f f a t a p u b l i c r e l a t i o n s c o m p a n y . T h e p r e s s o f f i c e w i l l s u p p l y y o u w i t h n e w s r e l e a s e s , b r o c h u r e s a n d l e a f l e t s , k n o w n a s h a n d - o u t m a t e r i a l . P r e s s o f f i c e r s a r e u s u a l l y h e l p f u l , a l l t o o a w a r e t h a t t o d a y s j o u r n a l i s m s t u d e n t o r w r i t i n g e n t h u s i a s t m a y b e t o m o r r o w s F l e e t S t r e e t s t a f f e r . T h e y w i l l a n s w e r y o u r q u e s t i o n s a n d m a y a s s i s t y o u t o a r r a n g e a n i n t e r v i e w w i t h a s o u r c e w h i c h , i n t e l e v i s i o n , i s c a l l e d u n f l a t t e r i n g l y a t a l k i n g h e a d . A d d i n g y o u r c o n t a c t d e t a i l s t o a p r e s s o f f i c e r s m a i l i n g l i s t c a n r e s u l t i n i n v i t a t i o n s t o p o t e n t i a l l y v a l u a b l e s o u r c e s o f s t o r i e s l i k e p r o d u c t l a u n c h e s a n d n e w s c o n f e r e n c e s . P o t e n t i a l i n t e r v i e w e e s c a n b e f o u n d u s i n g p u b l i c a t i o n s i n c l u d i n g : < B R > < U L > < L I > T h e D i r e c t o r y o f B r i t i s h A s s o c i a t i o n s , a v a i l a b l e i n m o s t r e f e r e n c e l i b r a r i e s . < L I > T h e H o l l i s P r e s s a n d P u b l i c R e l a t i o n s A n n u a l < L I > T h e W r i t e r s a n d A r t i s t s Y e a r b o o k < L I > T h e G u a r d i a n M e d i a G u i d e w h i c h l i s t s a r a n g e o f m e d i a c o n t a c t s a n d t h e n a m e s , t e l e p h o n e n u m b e r s a n d w e b s i t e s f o r l o c a l c o u n c i l s , g o v e r n m e n t d e p a r t m e n t s , h o s p i t a l s , p o l i c e s e r v i c e s , c o u r t s , p r i s o n s , m u s e u m s , t h e a t r e s a n d e m b a s s i e s . < / L I > < / U L > < B R > A g o o d r e f e r e n c e l i b r a r y w i l l h a v e a v a r i e t y o f s p e c i a l i s t d i r e c t o r i e s a s w e l l C D - R O M S c o n t a i n i n g b a c k i s s u e s o f n e w s p a p e r s a n d j o u r n a l s . I t i s w o r t h w h i l e j o i n i n g a s m o r e t h a n o n e l i b r a r y . L o n d o n h a s a n u m b e r o f t h e s e , f o r i n s t a n c e W e s t m i n s t e r R e f e r e n c e L i b r a r y , t h e B r i t i s h L i b r a r y a n d t h e R o y a l I n s t i t u t e f o r I n t e r n a t i o n a l A f f a i r s , w h i c h r e s e a r c h e r s c a n u s e b y p r i o r a p p o i n t m e n t . < B R > < B R > T h e i n t e r n e t i s n o w a n e a s y a n d s t a n d a r d s o u r c e f o r r e s e a r c h . T h e r e a r e a n u m b e r o f m a j o r s e a r c h e n g i n e s o n t h e n e t a n d a f e w l i k e A s k J e e v e s a t a s k j e e v e s . c o . u k a n d A n s w e r s . c o m a r e p a r t i c u l a r l y u s e r - f r i e n d l y b e c a u s e y o u c a n e n t e r a q u e s t i o n . A l l t h e m a j o r n e w s p a p e r s h a v e s e a r c h a b l e a r c h i v e s , f o r e x a m p l e g u a r d i a n u n l i m i t e d . c o . u k . T h o u g h t h e i n t e r n e t i s a g r e a t r e s o u r c e , f o r a c c u r a c y , b e c a r e f u l t o u s e a u t h o r i t a t i v e s i t e s a n d d o u b l e c h e c k f a c t s w h e n n o t d o i n g t h i s . F o r e x a m p l e , t h o u g h t h e o n l i n e e n c y c l o p a e d i c r e s o u r c e w i k i p a e d i a . o r g i s a b o o n , r e m e m b e r t h a t i t i s w r i t t e n b y v o l u n t e e r s w h o a r e n o t n e c e s s a r i l y e x p e r t s ( a n y b o d y w h o w a n t s t o c o n t r i b u t e c a n ) a n d t h e r e f o r e i n f o r m a t i o n o n i t n e e d s t o b e c r o s s - r e f e r e n c e d w i t h o t h e r s o u r c e s . < B R > < B R > I t i s n o t u n c o m m o n f o r p e o p l e w h o a r e n e w t o j o u r n a l i s m t o s p e n d a n i n o r d i n a t e a m o u n t o f e f f o r t o n r e s e a r c h a n d t h e n l e a v e l i t t l e t i m e f o r t h e w r i t i n g o f a n a r t i c l e . T h e i m p o r t a n t c o n s i d e r a t i o n i n t h e f i r s t s t a g e o f c o n s t r u c t i n g y o u r p i e c e i s t h e t o p i c a l i t y o f t h e s t o r y , i t s r e l e v a n c e t o a t a r g e t a u d i e n c e a n d i n t e r e s t i n g a n g l e . T h i s w i l l p r o v i d e t h e n e c e s s a r y f o c u s f o r y o u r r e s e a r c h , s a v i n g p r e c i o u s t i m e a n d l a b o u r . T h e U K s c i t i z e n j o u r n a l i s m w e b s i t e t h e - l a t e s t . c o m h a s a u s e f u l s e c t i o n o n r e s o u r c e s f o r w o u l d - b e j o u r n a l i s t s . < B R > < B R > < P > < / P >
Author: Marc Wadsworth
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